• Some of the most common career advice doesn't always hold up.
• You don't necessarily need to find your passion or ascend the corporate ladder to like what you do.
• Because finding a job can be tough, it's important to think about which pieces of advice to follow.

Your boss might prefer a version of you that isn't entirely authentic.

One of the many pieces of career advice that emerged years ago — when the market was far friendlier — is the idea that we should bring our whole selves to work.

That doesn't always work, and it's starting to look a bit threadbare with age, especially because in many industries, employers are being more selective in their hiring.

"If you love wearing tight little leather outfits that are strapped on, I don't want to see that," said Margie Warrell, a leadership consultant and author of the book "The Courage Gap."

"That's not appropriate," she told Business Insider.

The whole-self idea is just one example of bumper-sticker wisdom meant to guide us through our careers, but that often doesn't hold up.

Here are six bits of trite work advice — and what to think about instead:

Find your passion

The impulse to align your work with what you love makes sense. Yet, feeling like you have to "find your passion" can also set you up to fail.

"That's probably as vague as it gets," said Jochen Menges, a professor of human resource management and leadership at the University of Zurich. "It's not an actionable goal."

He told Business Insider that a better approach would be to set goals centered on the emotion you want to feel in your work, such as pride, even though you might not experience it every day.

"If I align my emotional needs more with what I do — with my career prospects — then I'm a lot better off," he said. That, in turn, will accelerate your career, Menges said.

Make it a numbers game

When you're looking for a job, it can be tempting to click apply as many times as possible to increase your chances.

It's an understandable impulse. It feels good to do something tangible when so much of the search process is out of your control.

In a recent survey by the hiring software maker Greenhouse, 53% of recruiters said they review fewer than half of the applications they receive. The survey involved more than 600 recruiters and hiring managers.

While the spray-and-pray approach is tempting, it's generally not the best move. Networking to make connections inside an employer can often be more effective, recruiters say.

If you have a list of places you're targeting, you should network before the job gets posted, career coach Laura Labovich told Business Insider. That's because once a job listing is live, recruiters and hiring managers aren't likely to do more than point you to it.

Climb the ladder

The idea of ascending a corporate hierarchy has become outdated for some workers, said Christian Tröster, an Academy of Management scholar and a professor of leadership and organizational behavior at Germany's Kühne Logistics University.

Instead, he said, people might want to consider what he called a "protean" career — one that changes shape over time.

Tröster said that rather than ascending a ladder, a better aim for many workers would be to become "psychologically successful."

"The ultimate goal of your career is feeling proud and accomplished," he said.

One reason you might not want to scale the ladder is that a push by some leaders for "flatter" organizational structures — and the elimination of middle management — can mean there aren't as many rungs for ambitious workers to grab hold of.

"Careers today are no longer linear," Warrell said. Instead, workers might opt for a lateral move, a side gig, or a so-called portfolio career, where you take on multiple jobs to earn a living while maintaining flexibility.

Warrell said that workers who chart their own paths are often more fulfilled than those who try to grind their way up an org chart.

Don't jump around

Career advice once often included the suggestion that workers avoid changing jobs for at least a year to avoid appearing uncommitted to an organization.

While a string of frequent job changes can raise concerns among prospective employers, Warrell said prohibitions on job-hopping have often softened.

She said "smart" job changes — even in relatively quick succession — that indicate you're taking on extra responsibility and developing new skills can add polish, not tarnish, to a résumé.

"It can be seen as a sign of ambition, adaptability — not instability," Warrell said.

Focus on hard skills

Technical mastery — especially in hot areas like artificial intelligence — can take you far and leave you with your pick of jobs. Yet it's not the only route to career success.

AI is already taking on some of what software engineers do, for example. In surveys, employers often say they're after so-called soft skills, like communication and teamwork.

Menges said one reason soft skills are important is that humans will still be needed to evaluate what AI produces.

To help do that, he said, workers will need to rely in part on emotion for guidance. Menges said that in the 20th century, workers were often told to suppress their feelings at work.

"Now, you've got to bring those emotions back, because whatever AI does needs evaluation, and that evaluation comes down to how we feel about what appears on our screens," he said.

Bring your whole self to your job

While it might have been well-intentioned, critics have long found the idea of showing up at work as the unvarnished version of yourself to be problematic.

Ella F. Washington, a professor of practice at Georgetown University, previously told Business Insider that a better way to think about the idea is to bring your whole professional self to work.

That might mean working with people you might not like. Or, Warrell said, it could mean pushing through a bad mood.

"If one part of your whole self is that you're short-tempered and grumpy in the morning, don't bring that self to work," she said.

An earlier version of this story appeared on March 3, 2025.

• Career growth depends on building a network rather than relying solely on your manager's support.
• Career coach Andrea Wasserman encourages forming cross-functional relationships to enhance visibility.
• Office "influencers" shape outcomes without formal authority, making them key allies for career progress.

Many corporate professionals believe their career trajectory hinges on one person: their boss. They think: If my manager advocates for me, I'll get promoted. If not, I'm stuck.

That's a misconception because promotions rarely come from a single champion — they come from a web of relationships. These include people who shape the perception of others, pressure-test your thinking, influence decision-makers, and speak about you when you're not in the room.

If you want your career trajectory to soar this year, you should be refining your relationship strategy, starting with these five categories of people.

1. The cross-functional partner who depends on you

High performers often invest in building deep credibility within their own team and spend significant time thinking about how to impress senior leaders, but neglect peers in adjacent functional areas. This limits visibility.

I once worked with a retail marketing director who consistently exceeded her revenue targets. She assumed that would be enough for promotion, but when senior executives evaluated her readiness for a broader role, they asked, "How does she lead cross-functionally?" Her merchandising partner on another team described her as territorial and protective. This stalled her progression.

She rebuilt the relationship by scheduling monthly alignment meetings with merchandising and supply chain, asking about their margin pressures, and proactively adjusting campaign timing to reduce markdown risk. Within two quarters, her boss told her those partners started advocating for her "one company" mindset.

Cross-functional relationships create leverage because they expand who experiences your leadership. Your reputation can't grow within your silo.

2. The culture carrier

Every organization has culture carriers who are respected insiders without an HR title or the formal authority to lead culture, who set an example of acceptable norms and embody how decisions actually get made. They may not have the biggest titles, but they have credibility and context.

When a newly promoted vice president entered a financial services firm, I saw him struggle in executive meetings. His ideas were strong, but they didn't land. He later realized he was presenting a detailed analysis in a culture that valued decisive framing.

He built a relationship with a longtime chief of staff who was widely respected but rarely in the spotlight. She helped him understand the company's "operating language," which is how leaders structure arguments, how disagreement is expressed, and what signals executive readiness.

Within months, his presence shifted. He wasn't more competent than before, but he was better prepared to show up appropriately. It's critical to understand the unwritten rules so you can move inside them with greater ease.

3. The influencer without formal authority

There's often someone who shapes outcomes without owning the final vote. It may be a product manager, a program lead who briefs the executive team, or a person who controls the data that frames strategic decisions. These influencers control how far your work goes and what people think of it.

A senior operations leader once told me she was invisible in the prep work for big meetings, even though she felt she had valuable contributions to make. Instead of chasing her boss and pleading for airtime, she focused on the strategy lead, who oversaw the synthesis of updates and recommendations from various functional areas. She began sending structured summaries — three risks, three opportunities, and one recommendation — to that person ahead of key meetings. Within weeks, her language began appearing verbatim in board decks.

Rather than demanding visibility, she became indispensable to someone who already had a seat at the table. While it's tempting to chase senior leaders, don't overlook the people who shape what those leaders see.

4. The truth-teller

Feedback can be hard to get. Your boss may soften it, peers may avoid it, and direct reports may filter it, but without it, your growth will stall. You need one person who will tell you the hard truths before they cost you credibility.

A high-potential director once asked a peer she trusted, "What's one thing I do that might be hurting how I'm perceived?" The answer she got made her uncomfortable: "You over-explain when you're presenting, and it makes you sound defensive." In executive settings, brevity signals confidence, but her error never came up in a performance review.

She began practicing tighter framing. Within months, leaders described her as more decisive and executive. The issue wasn't competence — she was simply unaware of a change she needed to make.

5. The sponsor — but built through exposure, not "pick your brain" requests

Senior sponsorship doesn't start with a formal ask for mentorship or coffee dates. It happens through consistent exposure to your work and your thinking behind it.

One client assumed his boss's boss would naturally champion him, having heard through the grapevine about his analytical rigor. He delivered strong results but only showed the output, not the problem-solving process. I coached him to shift his approach and, instead of presenting only one conclusion, bring structured options: "Here are three paths, here's the tradeoff, and here's my recommendation."

The goal is to have someone who references your strategic ability in executive meetings, so you become known as "already operating at the next level."

Next steps

If you're new to your organization, introverted, or stretched thin, prioritizing several relationships may feel overwhelming. It doesn't have to be.

Start with two relationships this quarter. Replace one transactional update with a strategic conversation. Ask one person for candid feedback. Offer one cross-functional assist that wasn't required. In a hybrid work environment, it's ideal to schedule these conversations for in-person days, but it's better to make them happen remotely than not at all.

If you focus only on impressing your boss, you narrow your sphere of influence. By building these five relationships, you expand your reach. This road map will ensure that enough of the right people experience your capabilities.